Treasure Earth Team

Treasure Earth appoints Senior Advisor – Marketing & Strategic Partnerships, Prize Campaigns and Awards

Latitia Kung

Senior Advisor, Marketing and Strategic Partnerships, Prize Campaigns and Awards

Treasure Earth is pleased to announce the appointment of Latitia Kung as Senior Advisor, Marketing and Strategic Partnerships, Prize Campaigns and Awards.

Latitia brings the benefit of 10 years’ experience and valuable transferable skills at senior level in both advisory and operational roles spanning growth/expansion strategy, strategic partnerships, digital marketing, business development, innovation & e-Commerce and project and event management across European, Asian and global markets.


Latitia currently works for Annoushka Jewellery, a British luxury jeweller renowned for their zero tolerance policy towards conflict diamonds and passionate about ensuring their business is based on fair and transparent trading in adherence to the ethical, human rights and CSR principles of the United Nations Kimberley Process. Annoushka was awarded the MBE in 2013 for services to the jewellery industry.

Latitia combines this with her other Advisory Board roles among other technology start-ups.

She has also managed to combine her corporate career with some impressive advocacy work; she currently works as Business Mentor for Economic Empowerment at the Cherie Blair Foundation; she has spent time as Advocate for Retail and Women in Tech at London Advocates & Global Tech Advocates specialising in science and technology; she has been involved in the Mentoring Programme for Young Woman Leaders at the Women’s Foundation in Hong Kong and worked on Event Management at TED Conferences.

Latitia has held a number of prominent Public Speaking engagements as:

Keynote speaker at the 2017 London Chief Innovation Officer Summit on Digital Transformation & eCommerce Innovation of Luxury Retail

 Guest lecturer for EADA MBA Business School on e-Commerce & Innovation in China

Guest speaker at Bloomberg Hong Kong on Women in Technology

She holds the following qualifications:

Executive Program in Innovation and Entrepreneurship, Stanford Graduate School of Business, USA

Executive Diploma in Digital PR & Communication, Hong Kong Management Association

Executive Diploma in Digital Marketing, the Hong Kong Management Association

Diploma in the Art and Science of Neuro Linguistic Programming (NLP), the International NLP Trainers Association

Bachelor (Honours) International Business Management (2nd u/c honours), Newcastle Business School, Northumbria University


The valued skill-set that Latitia brings to Treasure Earth complements the existing team perfectly and will contribute greatly to the growth and innovation of Treasure Earth, to the marketing and successful impact of the Prize Campaigns and Awards and to the vision and the Treasure Earth challenge addressing major global challenges of the 21st century in areas of peace, climate, CSR and humanitarian care.”